PETA Nixes Plan to Use Tiger Woods in Ad

02/28/2010 | Business Litigation

Recently, I posted about sponsors dropping Tiger Woods and whether sponsors may sue him for breach of contract.  Recently, PETA announced it planned to put up a billboard using Tiger's and encouraging people to spay or neuter their pets.  According to the Associated Press, PETA has nixed the plan after talking to their lawyers. The story is below.

hans


PETA won't use Woods image after talk with lawyer

PETA previously announced it would erect a billboard in Windermere — near Woods' home — with his picture and the words: "Too much sex can be a bad thing ... Always spay or neuter!

"FORT LAUDERDALE (AP) — The animal rights group People for the Ethical Treatment of Animals has nixed a plan to use Tiger Woods' image on a billboard urging people to spay and neuter their pets.

The group, which is known for edgy campaigns, says it decided to put the Woods billboard on hold after talking with the golfer's attorneys.

PETA wouldn't say whether Woods' attorneys threatened to sue.

Instead of Woods, the ad will feature South Carolina Governor Mark Sanford, whose widely known dalliances have also made frequent headlines.